The story of Getinked Clothing.

Responsive Web Design / eCommerce

The Brief Brand History & Project Aims

Getinked is a fresh, new street wear brand inspired by today’s tattoo and graphics culture, creating unique and creative designs to give its own individual and exclusive style. Everything is designed and created in Birmingham, United Kingdom with an aim to create an item which stands out and once recognised would automatically be known as a Getinked garment.

Getinked approached KIJO to help assist with the launch of their online shop. Getinked needed a shop that closely followed their marketing material, product photography and overall brand direction. The website would be aimed at younger fashion conscious individuals so the shop also needed to function well and look great on mobile devices.

"The KIJO team were simply great. They had some unique thoughts that i hadn't thought of and helped me improve the brand. I would definitely recommend them to anyone!"
Getinked Clothing

The Design ProcessDesigning Getinked Clothing

During our initial design meetings we discussed the brief we had been given and made a decision that the design had 2 core factors: Excellent product showcasing/imagery and a focus on the fact the t-shirts hade been created in Birmingham.

Taking in these 2 core factors we were able to draw up some wireframes and some PSD designs to present back to the client. Getinked were happy we had understood their brief and could see we had put imagery at the forefront of their website design.

As this was to be an eccomerce site we also had to make sure that the site worked seamlessly with the back end powered shop by big cartel. Once all the designs were complete we was able to move onto the build stage of the project.

Getinked - Design Process 1 - ecommerce web design Getinked - Design Process 2 - ecommerce web design

The VisualsWhat We Created

  • Getinked - Desktop View Web Design - Slider image 1
  • Getinked - Responsive Web Design Desktop view - Slider image 3
  • Getinked - Desktop View Web Design - Slider image 5
  • Getinked - Desktop Web Design Birmingham - Slider image 2
  • Getinked - Web Design Responsive Desktop View - Slider image 4
  • Getinked - Responsive Web Design Mobile View - Slider Image 1
  • Getinked - Web Design Birmingham Mobile View - Slider Image 2
  • Getinked - Web Design Mobile Tablet View - Slider Image 3
  • Getinked - Web Design Mobile Tablet View - Slider Image 3

The Results The Final Word

The finished site was a great success with excellent imagery really making the product stand out from its competition and making sure it was noticed on the page immediately. The website instantly portrays a feel of made in Birmingham therefore covering our 2 main design core factors.

The site went down a storm on social media and contributed to a highly successful launch of Getinked clothing. Sales on launch day exceeded the clients expectations and the project was delivered ahead of time leaving the client more time to prepare for their launch.

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